This project focused on the creation of visually engaging Pinterest tutorial grid content for a cosmetology education company, designed to increase social media engagement and provide clear, step-by-step learning resources.

I developed the overall layout system for the tutorial grids, ensuring each sequence was easy to follow, visually consistent, and optimized for digital platforms. In addition to design, I photographed many of the steps, capturing clean, instructional imagery that aligned with the brand’s aesthetic and educational goals.

Working closely with a team of cosmetologists, we translated professional techniques into accessible, visually driven tutorials. The final result is a cohesive series of content that blends strong design, clear instruction, and engaging visuals—helping to educate, inspire, and connect with a broader audience online.